It’s been reported that Snapchat will be announcing, the gaming platform initiative Snap’s first-ever summit for content and developer partners in Los Angeles on April 4.
Snap Inc parent company of Snapchat plans to announce a gaming platform for developers. Due to such reports Snapchat shares have risen by 3% in trading.
According to reports the project has been titled as “Project Cognac” and will feature games from outside developers specifically built and designed to work for the Snapchat App.
Snapchat App that is popular for funny filters and disappearing pictures has struggle since going public in 2017.
The primary issue being Facebook based platforms like instagram who have been able to replicate such features.
A recent design update on Snapchat alienated few of it’s users and advertisers which was later rolled back from updates.